Farhan Akhtar was Friday named the brand ambassador of Xylys, a brand of Swiss-made watches by Titan, for his 'sophistication' and 'individualistic' values. The filmmaker-actor said he is happy to represent a brand which he feels gives attention to detail.
'Great deal of design thought is required in the making of a film or bringing a character to life. Only when the design is in place, you can infuse it with passion. I feel that the ideation behind creating every timepiece from Xylys has followed a similar process,' Farhan said in a press statement.