Akshay Kumar sought to downplay the role of an actor in the promotion of a film and said that word of mouth publicity by audience decides the success or failure of the film. With this deft move, he seems to have clarified that Joker failed because it did not impress the audience and not because he was absent during the film's promotion.
Akshay said that the hero's participation does not make a difference beyond a day or two from the release of the film. Speaking to ToI , he referred to past instance where his films failed despite his active participation in the promotional hype.
He said a film destined to be a blockbuster would become a hit regardless of other factors. Understandably, distributors who lost money on the movie are not amused and are expecting a more tangible compensation from Akshay. Insiders say that Akshay had dim hopes for the movie and had unsuccessfully advised UTV to lower the price.
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wow i didn't even know that Joker had released, let alone sunk at the box office...
Well the least you could do is stick by your film even if it's a bad film. Strange, because he went on promoting Oh My God like there's no tomorrow.
I guess those of you not understanding this statment are not aware of the earlier news where Shrisih and Farah lied to Akshay that the movie would be 3D etc. etc. before he signed the film and after he signed and started shooting the ychanged the concept. He was also upset about the I want to fakht u song as his movies would be family audience based and they promised him they wudn't release it but they did.
So he was upset and didn't attend any promotions.
He jumped a sinking ship, hopefully he'd stay away from Sirish Kunder's movies from now on.
Chitranganda benefited from it because she got paid and got to show her face everywhere without facing any sort of accountability to the content of the film.
Well...good to see stylish Twinkle
Thanks @ Anonymous lol :)
SMH Shaking My Head
Tue, 2012-09-18 10:54 — Voiceswriter
please tell what SMH mean.... thanks :)
Swades+Koi mill gayya+Tees Maar Khan+Cheap item song+stale jokes= JOKER
he was the co producer of the movie... it was such a silly plot to strat with.. why did he act in it in first place if he had no hopes with it.. i think once he did the movie he shd have gone out there n promoted the movie and taken responsibility of it.. otherwise he shdnt have let them release it in the first place!!!1 n i got to say he has done much more idiotic movies in his past than joker.... does someone remember tasveer?? hehe
Tue, 2012-09-18 11:54 — Oxygen
Then why did he sign it?
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Like once David Dhawan told...u know whther a movie is good or not,when its half way thru itself.But actors keep blabbering .Thats thier job.Soemtimes movies sound excellent during narration BUT fails during the execution process
haha what a joke.
He just took the money and ran....so greedy these filmi folks
Then why did he sign it?
Are people still watching his movies? SERIOUSLY?/!!!
farah n shirish cannot be anyone's friend....Akshay lesson learnt...
I am not sure how the movie progresses as it is being shot. Not sure if producers actually get to see any raw scenes. What boggles the mind is that Akshay has been in the industry for a long time, and being the lead actor and also producer you would think he should have spoken up if he thought the movie direction was going loopy. I mean if he thinks that the hero does decide the fate of the movie but word and mouth publicity then why did these distributors buy into the movie? If these distributor get to see the final product before buying then they should not ask for compensation because at least one of them should have had brains to say "hey this is a dumb movie."
The worst part was that they just abandoned Chitrangada out there to promote the film. That's like abandoning Katrina Kaif to promote AGNEEPATH. SMH.