Guess Who: This young actor isn't happy with the digital release of his next, won't promote the film anymore
Guess Who: This young actor isn't happy with the digital release of his next; won't promote the film anymore - 13
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The Coronavirus outbreak has changed a lot of ways in which the industry functions. But along with the way the film functions, it has also clearly changed a lot of equations within the film industry. Few weeks ago, there was a huge fallout between a top superstar and the producer of his next, after the latter sent out some tweets against a political party who the star swears by. Last heard, they're still not on talking terms. Now, a similar thing has happened with another much younger actor and a director.
The film was in talks for a theatrical release but once the situation worsened, the filmmaker reached out to a few digital heads and sold his film to them for a good price. But everything he did was done, without proper knowledge of the team. The Gen-Y star was against the digital release of his next and expressed his displeasure over the decision before a formal announcement was being made. But our director saab was adamant and given that it's a small film, he knew the price it was fetching currently for a premiere online, wouldn't be possible once theatres open. And it also meant a longer wait since everything is extremely uncertain at this point.
When he informed the team about his decision to go ahead, since he's also one of the producers of the film, it received a big thumbs down from the actor, who he had introduced in films. The team got them all together to make a few clips but the discomfort was evident even then. And now, our hero who's delivered a few quick successes and is flying high, told his management team that he wouldn't indulge in any promotions for the film. Now, the OTT platform is running helter-skelter to convince the actor but to no avail. It now needs to be seen if the actor will finally do a few interactions, just for the sake of professionalism or let his ego take over!
Anonymous 4 days ago
shameless
Anonymous 2 weeks ago
Blind items, seriously! Such a shame! But what else can be expected from a silly gossip magazine. #ripssr
Anonymous 1 month ago
Nobody is promoting digital releases in India. Did you see how hardcore they promoted Trolls the animated movie, and then it made as much money as it would've in theaters. And that it was right in the heart of the pandemic. Hollywood knows you can't get fussy because a hundred other movies are waiting to come out, people will forget you quickly.
Anonymous 1 month ago
Pataal lok and Panchayat made a lot of noise on their release on prime and after because of the rave reviews, positive word of mouth, excellent writing, direction, editing, acting and strong realistic and engaging content. If Gulabo Sitabo is as good as Shoojit's earlier films it should create strong buzz based on its merits alonr especially since Ayushmann and Amitji are headlining it.
Anonymous 1 month ago
Ayushmaan did a promotional video with Amitji and his director and he looked fine in the video. Posted the digital release date and posters too. This seems to be constructed by a rival PR or an insecure incompetent insider.
Anonymous 1 month ago
Why do you ppl think anything bad happening to outsider is done by KJO. Haters plz get a life
Anonymous 1 month ago
Someone is hellbent to show Ayushman in a bad light. I think its 3rd or 4th blind item. KJo do something better!!!
Anonymous 1 month ago
Ayushmaan is hardly geny Y. His biggest rival is ishaan thakkar who looks better and acts better.
Anonymous 1 month ago
Love the joke!
Anonymous 1 month ago
Sid Malhotra and Karan Johar. Film promotion strategy. Sid respects Karan too much to get angry with him over anything.
Anonymous 1 month ago
Is this Ayushmann???
Anonymous 1 month ago
Ayushman n soojit
Anonymous 1 month ago
Ayushmann, Gulaabo Sitabo.