Lim Young Woong, NewJeans, and BTS lead September singer brand reputation rankings

The September singer brand reputation rankings have been unveiled, with Lim Young Woong, NewJeans, and BTS, among others, taking the top spots.

Updated on Sep 23, 2023   |  12:02 PM IST  |  316.7K
Lim Young Woong credits- Lim Young Woong's Instagram, NewJeans credits- NewJeans' Instagram, BTS credits- BIGHIT MUSIC
Lim Young Woong credits- Lim Young Woong's Instagram, NewJeans credits- NewJeans' Instagram, BTS credits- BIGHIT MUSIC
Key Highlight
  • The September singer brand reputation rankings are announced
  • Lim Young Woong, NewJeans, BTS and more lead the rankings

The brand reputation rankings for singers in September have just been released, and Lim Young Woong, NewJeans, BTS, and several others have secured the top positions. The Korean Business Research Institute has unveiled this month's rankings. These hierarchies were established by analyzing singers' media coverage, consumer engagement, interaction, and community awareness indexes, utilizing extensive data collected from August 23 to September 23.

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September’s singer brand reputation rankings’ top 5

Trot singer Lim Young Woong claimed the top spot this month with a brand reputation index of 7,036,663. In August, he secured the second position with a brand reputation index of 7,438,057.

In the meantime, NewJeans secured second place with a brand reputation index of 5,586,045. They held the top position last month in August with a remarkable brand reputation index of 9,762,620, reflecting an impressive 60.63 percent increase in their score since July.

K-pop supergroup BTS secured a close third place with a brand reputation index of 5,432,083 for September. In August, they also claimed the third position with a brand reputation index of 6,553,163. It's worth noting that despite members focusing on solo activities and some currently serving in the military, the group continues to maintain a top 5 ranking.

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BLACKPINK made a significant leap to fourth place, boasting a brand reputation index of 3,416,424 for the month of September. In August, they held the sixth spot. It's worth noting that three members, Lisa, Jennie, and Jisoo, are currently in the midst of contract renewal discussions with their agency, YG Entertainment, while Rosé has already renewed her contract with the same agency. Additionally, the group recently concluded their highly successful BORN PINK world tour.

The successful solo singer, IU, secured the fifth spot with a score of 3,316,909 in September. This marks a significant rise from her 15th position in August, showcasing her impressive ascent in the rankings.

The top 30 in September Singer Brand Reputation Rankings

  1. Lim Young Woong
  2. NewJeans
  3. BTS
  4. BLACKPINK
  5. IU
  6. SEVENTEEN
  7. IVE
  8. Kim Ho Joong
  9. Lee Chan Won
  10. PSY
  11. Young Tak
  12. MAMAMOO’s Hwasa
  13. LE SSERAFIM
  14. (G)I-DLE
  15. Na Hoon-a
  16. Jeong Dong Won
  17. Kwon Eun Bi
  18. Jeon Somi
  19. NCT
  20. Song Ga In
  21. Kang Daniel
  22. EXO
  23. STAYC
  24. TWICE
  25. AKMU
  26. Sung Si Kyung
  27. aespa
  28. Jang Min Ho
  29. Lee Chae Yeon
  30. Girls’ Generation’s Taeyeon

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ALSO READ: BTS’ SUGA enlists in military after Jin and J-Hope, sweet messages pour in as fans bid farewell to rapper

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About The Author

Pratyusha Dash is an English Literature Graduate from Vivekananda Institute of Professional Studies with a deep passion for Korean

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Credits: Korean Business Research Institute
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