MDH spices owner 'Mahashay' Dharampal Gulati passes away at 98; Twitter remembers him with the iconic tagline

MDH spices owner and face 'Mahashay' Dharampal Gulati is no more. He was reportedly hospitalised for weeks before he passed away this morning.
MDH spices owner 'Mahashay' Dharampal Gulati passes away at 98; Twitter remembers him with the iconic tagline
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The renowned owner of Mahashian Di Hatti aka MDH Masala brand's "Mahashay" Dharampal Gulati has passed away. Popularly known as the grand old man of spices, Gulati was 98. NDTV reports Gulati was hospitalised in New Delhi for weeks before he passed away early this morning. The cause of his death has been reported as cardiac arrest. Apart from being the face of the brand, Gulati was also awarded the Padma Bhushan, India's third-highest civilian award last year. Following the news of his demise, words MDH MDH has begun trending on Twitter. 

Several social media users took to Twitter to mourn his loss by chanting the iconic tagline of the brand, "Asli masale sach sach MDH MDH." A number of online users shared their memory of watching the ad as children while others revisited the ad and shared videos featuring him. Check out a few Twitter reactions below: 

According to MDH's official website, Dharampal Gulati was born in Sialkot (Pakistan), in 1923. He moved to Indian after partition and where he bought a Tonga and drove it from New Delhi Railway Station to Qutab Road and Karol Bagh to Bara Hindu Rao. He eventually bought small wooden khokha (Shop/ Hatti) in Karol Bagh and began his family business of ground spices. Thus setting up Mahashian Di Hatti of Sialkot “Deggi Mirch Wale“ in India. 

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