15 Best Natural Face Serums for Skin Nourishment

Written by Anoushka Sinha, Skincare Coach & Writer
Updated on Feb 15, 2024
Natural Face Serums for Skin Nourishment
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In the vibrant world of beauty, where promises of eternal youth are sprinkled like stardust, discerning the genuine from the overhyped can be daunting. The best natural face serums emerge as a savior, offering authenticity amidst a sea of exaggerated claims. Through our trial and error, we discovered that genuinely effective serums prioritize not just beauty but also the health of the skin and the planet.

Talking about the versatility of face serums, our contributor Dr. Zeeshan Afzal, a Health Content Advisor for Welzo - an online healthcare platform, says, “Natural face serums can act as versatile skincare products. These products may contain ingredients like niacinamide, vitamin C, or alpha hydroxy acids that can help fade blemishes and improve overall skin texture with regular use. These products often contain antioxidants and collagen-boosting ingredients that can help reduce the appearance of fine lines and wrinkles, providing anti-aging benefits to the skin.”

It is becoming more and more common now to look for beauty products that do not leave any environmental footprint and natural face serums are among them. Amidst this conscious shift, natural face serums have risen to prominence. These potent elixirs, imbued with the best that nature has to offer, address a spectrum of skin concerns, from aging signs to blemishes. 

We sought out products with conscious and expert formulations and found the top natural face serums that contain active ingredients to combat early aging signs like fine lines and wrinkles, balance skin tone, and eliminate dry skin, dark spots, and breakouts. We also leaned towards lightweight formulas that nourish deeply. 

Our handpicked choices include products that resonate with our unique needs and brands that honor transparency and sustainability.

Rooted in the healing wisdom of nature, the top serums with natural ingredients offer a gentle yet effective alternative to their synthetic counterparts. 

Scroll down to check out our top picks!

What Is a Natural Face Serum?

Natural serums for face are uniquely crafted elixirs following the pure essence of nature. Distilled from the very heart of plants, they are enriched with botanical oils and other natural elements. Unlike many commercial products, these serums are free from harmful elements like sulfates, parabens, and other environmentally detrimental substances. They offer purity, ensuring that what touches your skin is as genuine as the nature from which it is derived.

How Does a Natural Face Serum Work?

Natural face serums work their magic with a blend of nature's finest ingredients. Typically either oil- or water-based, these serums deliver a concentrated dose of nutrients that are specially formulated to target specific skin challenges. Even though they aren't as dense as traditional moisturizers, they are powerhouses of hydration. Free from GMOs, petrochemicals, and other harmful additives, they stand apart from synthetic serums. Their formulation ensures a holistic skincare experience, nurturing the skin with every application. While they address a number of skin benefits, their natural composition reduces the risk of side effects.

15 Best Natural Face Serums

Brimming with antioxidants, Eva Naturals Vitamin C Serum is a must-have for those looking to combat signs of aging. This featherweight face serum is packed with hyaluronic acid that intensively hydrates, holding vast amounts of water to refresh the skin. Plus, for those grappling with visible pores, the retinol content works its magic and cleanses them to make them appear minimized. Coupled with the exfoliating prowess of salicylic acid, this natural vitamin C serum for face reduces acne and dark spots effectively.

Pros
  • Intensive hydration
  • Evens skin tone
  • Minimizes pores
  • Combats acne
  • Organic ingredient blend
  • Fades dark spots
Cons
  • Need consistent use
  • Best for Anti-Aging

    pura d'or Organic Rosehip Oil

    pura d'or Organic Rosehip Oil
  • Retain your skin's youthful vibrancy with PURA D'OR's Organic Rosehip Oil. This organic anti-aging serum, imbued with the elegance of rosehip scent, is laden with antioxidants, including vitamins A and C, and retinol; these collectively bolster collagen production, minimizing wrinkles and other aging signs. Beyond its age-defying attributes, it's rich in essential fatty acids and antioxidants, promoting cell regeneration and improving skin texture. Whether it's the appearance of scars or stretch marks, expect a noticeable improvement.

    Pros
    • Youthful radiance
    • Antioxidant-rich
    • Improves texture
    • Reduces scars
    • Handy pump
    • USDA Certified
    Cons
    • Fragrance may not appeal to all
  • Most Hydrating Product

    Filorga Hydra-Hyal Intensive Hydrating & Plumping Face Serum

    Filorga Hydra-Hyal Intensive Hydrating & Plumping Face Serum
  • Indulge in the natural beauty of Filorga Hydra-Hyal Intensive Hydrating & Plumping Face Serum—a serene escape for your skin. This natural face serum, enriched with five types of hyaluronic acid, lavishes 24 hours of hydration, leaving your skin supple and smooth. Immerse yourself in a blend of antioxidants and botanical extracts that embrace your skin in a rejuvenating caress. Elevate your skincare routine with a serum that doesn't just hydrate but celebrates the inherent beauty of your skin, fostering a natural, radiant glow.

    Pros
    • Natural face serum
    • Intensive hydration and plumping
    • Natural hyaluronic acid
    • Rich in antioxidants and botanical extracts
    • Fosters a natural, radiant glow
    Cons
    • Expensive
  • FOREO SUPERCHARGED SERUM

    FOREO SUPERCHARGED SERUM
  • Elevate your skincare ritual with FOREO SUPERCHARGED SERUM 2.0, a natural face serum designed for skin nourishment. Infused with the power of hyaluronic acid and squalane, this vegan and cruelty-free serum rejuvenates and hydrates, leaving your skin irresistibly supple. Specially formulated for all skin types, it acts as a microcurrent conductive gel, enhancing the effectiveness of your skincare devices. Experience the synergy of science and nature, embracing a nourishing blend that effortlessly revitalizes your complexion. It's time to indulge in the ultimate skincare experience, where nature's goodness meets modern innovation.

    Pros
    • Powerful hydration with hyaluronic acid
    • Skin rejuvenation through squalane
    • Enhanced efficacy with microcurrent technology
    • Suitable for all skin types
    • Vegan and cruelty-free formulation
    • Natural nourishment for a radiant complexion
    Cons
    • Expensive
  • Best for Brightening

    Asterwood Triple Repair

    Asterwood Triple Repair
  • Asterwood's Triple Repair anti-aging serum is a proven skin rejuvenator. Crafted with a synergistic blend of vitamin C and hyaluronic acid, this natural face serum for glowing skin delivers robust hydration, bolstered regeneration, and effective protection against the ravages of time. Experience the magic of Matrixyl 3000, a cut above the rest in combating wrinkles, enhancing skin texture, and stimulating collagen. This unscented potion repairs age and sun-damaged skin, ensuring youthful radiance every day.

    Pros
    • Collagen booster
    • Skin rejuvenation
    • Sun damage repair
    • Hydration powerhouse
    • Vegan formula
    • Cruelty-free
    Cons
    • None
  • Best Daily Use

    DERMA E Vitamin C Concentrated Serum

    DERMA E Vitamin C Concentrated Serum
  • Unearth the magic of DERMA E's Vitamin C Concentrated Serum, specifically crafted for dry skin. A unique blend that not only brightens but profoundly hydrates, this clean face serum effortlessly diminishes signs of aging like fine lines and wrinkles. Fortified with hyaluronic acid — nature's 'moisture magnet' — this serum ensures luminous skin and plump complexion. Enriched further with antioxidants from green tea and rejuvenating vitamin C, its daily application will redefine your skincare regime for firm and conditioned skin.

    Pros
    • Brightening effect
    • Intense hydration
    • Fine line reducer
    • Powerful antioxidants
    • All-natural formula
    • Vegan ingredients
    Cons
    • Smell may not appeal to all
  • Collagen Peptide Serum by Foxbrim Naturals

    Collagen Peptide Serum by Foxbrim Naturals
  • The rejuvenating power of the Collagen Peptide Serum by Foxbrim Naturals makes it a true elixir for all skin types. The unique blend of this organic facial serum, formulated with peptides, hyaluronic acid, and organic jojoba oil, hydrates and tightens your skin. A fusion of gotu kola and aloe vera ensures deep healing and moisture retention. Also, this all-natural, vegan solution is perfect for those seeking for ethical skin products to fight aging signs.

    Pros
    • Multi-skin suitability
    • Deep hydration
    • Firms and tightens
    • Natural formulation
    • Wrinkle combatant
    • Vegan and organic
    Cons
    • Pricey
  • Best for Collagen Boost

    M3 Naturals Professional Facial Serum

    M3 Naturals Professional Facial Serum
  • It’s time to experience the revolutionary skin benefits of M3 Naturals Professional Facial Serum. This masterful blend couples potent antioxidants and essential oils with hyaluronic acid, ensuring impeccable UV protection and skin hydration. Infusions of collagen and stem cells amplify natural collagen synthesis while extending skin cell vitality. Moreover, this clinically endorsed organic serum for face works to diminish the appearance of wrinkles, and age spots, and enhance hyaluronic acid formation. Let your skin embrace the comprehensive benefits of this American-made, anti-aging powerhouse.

    Pros
    • Collagen boost
    • Deep hydration
    • Anti-aging prowess
    • Acne treatment
    • Blemish reduction
    • Cruelty-free
    Cons
    • None
  • Most Affordable

    Aspen Kay Naturals Glow Face Oil

    Aspen Kay Naturals Glow Face Oil
  • Aspen Kay Naturals glow face oil is meticulously crafted with organic, unrefined rosehip seed oil, organic camellia seed oil, and a blend of other potent ingredients like organic turmeric and chamomile. This facial oil offers more than just nourishment; it diminishes fine lines and deeply moisturizes, revealing a radiant complexion. Made for all skin types, this is the best natural face oil for wrinkles for your organic skincare routine, whether as a solo moisturizer or paired with creams.

    Pros
    • Deeply moisturizing
    • Reduces wrinkles
    • Plant-based
    • Cruelty-free
    • Highly concentrated
    • Versatile use
    Cons
    • May not suit acne-prone skin
  • Best for Sensitive Skin

    Andalou Naturals Fruit Stem Cell Revitalize Serum

    Andalou Naturals Fruit Stem Cell Revitalize Serum
  • Enriched with fruit stem cell complex, resveratrol CoQ10, and goji glycopeptides, Andalou Naturals' potent serum keeps your skin looking radiant. Designed to bolster dermal vitality, this serum offers a firmer, lifted appearance while combating fine lines. Celebrating nature's antioxidant properties, this natural facial serum offers protection and supports skin health. Get into an age-defying experience that brings out your skin's natural glow while taking solace in the brand's commitment to organic, non-GMO, and cruelty-free ingredients.

    Pros
    • Boosts firmness
    • Reduces wrinkles
    • Nature-derived ingredients
    • Contains antioxidants
    • Gluten-free
    • Cruelty-free
    Cons
    • A bit pricey
  • Eight Saints Pep Rally Gel Radiance Serum

    Eight Saints Pep Rally Gel Radiance Serum
  • Discover the magic of Eight Saints' lightweight natural serum, an elixir enriched with hyaluronic acid. Designed to effortlessly melt into the skin, it illuminates the complexion, firms and plumps, and diminishes wrinkles. Enjoy rejuvenated, well-rested skin with the moisture boost from botanical hyaluronic acid. The serum also harnesses the potency of green tea, vitamin E oil, and vitamin C, ensuring youthful vitality. Made in the USA, this formula stands as proof of the brand's dedication to effective, natural skincare.

    Pros
    • Quickly brightens
    • Plumps skin
    • Vitamin-infused
    • Fragrance-free
    • Cruelty-free
    • Anti-aging properties
    Cons
    • Pricey
  • Best Overall

    Cutis Sanus 100% Organic Vitamin C Serum

    Cutis Sanus 100% Organic Vitamin C Serum
  • The rejuvenating essence of Cutis Sanus' 100% organic vitamin C serum is the best solution one can add to their skincare arsenal. Specifically formulated for oily skin types, it's enriched with powerful natural vitamin C that delves deep, nourishing and guarding the skin. Witness a visible reduction in fine lines and wrinkles, as this serum brings back youthful vibrancy. Its orange scent uplifts, while the premium ingredients, devoid of parabens and fillers, ensure an authentic, skin-loving experience every night.

    Pros
    • Deeply nourishing
    • Natural vitamin C
    • Reduces wrinkles
    • Certified organic
    • Suitable for oily skin
    • Hydrating formula
    Cons
    • None
  • ClarityRx Daily Dose of Water Hyaluronic Acid Hydrating Face Serum

    ClarityRx Daily Dose of Water Hyaluronic Acid Hydrating Face Serum
  • Now you can discover the gift of hydration with ClarityRx's Hyaluronic Acid Hydrating Face Serum. Crafted for all skin types, this is one of the best natural face serums, designed to significantly enhance the skin's moisture levels. With its plant-based special ingredients, skin is effortlessly made soft, supple, and radiant. Also, hyaluronic acid works effectively in combating aging signs. Ideal for dry skin or post-procedure care, this serum becomes a staple in daily skincare, ensuring a plump, youthful appearance.

    Pros
    • Moisture boosting
    • Lightweight feel
    • Plant-based ingredients
    • Softens skin
    • Suitable for all
    • Fast-absorbing
    Cons
    • Expensive
  • Brickell Men’s Products Hyaluronic Acid Booster

    Brickell Men’s Products Hyaluronic Acid Booster
  • Immerse your skin in the refreshing wave of hydration with Brickell Men's Products' Hyaluronic Acid Booster. Designed especially for men, this serum delves deep, hydrating and shielding the skin's delicate tissue. Whether you have young or mature skin, every skin type reaps the rewards of this powerful dose of hyaluronic acid, unveiling a healthier, rejuvenated complexion. We can regard this as the best all-natural face serum, as it fills the skin cells with moisture and results in nourished and youthful skin.

    Pros
    • Intense hydration
    • Youthful complexion
    • Deep penetration
    • Natural ingredients
    • Versatile use
    • Unscented
    Cons
    • None
  • Luxurious Feel

    Ursa Major Mountain Glow Golden Serum

    Ursa Major Mountain Glow Golden Serum
  • Infuse your skin with the essence of nature using Ursa Major's Mountain Glow Golden Serum. With the power of 44 active ingredients, including honey locust seed and star-tipped lichen, this serum expertly diminishes wrinkles and heightens radiance. Upon application, it transforms from cream to oil, seeping swiftly into the skin. With each use of this natural infusion face serum, you get skin that's smoother, more radiant, and brimming with moisture, all while indulging in an enchanting aroma of honey, linden, and wild birch.

    Pros
    • Quick absorption
    • Nature-infused aroma
    • Multi-skin compatibility
    • Rich, adaptable texture
    • Organic ingredients
    • Collagen-boosting
    Cons
    • Expensive

    After going through a plethora of available options, our investigation demonstrated that these organic face serums have proven themselves in terms of efficacy and purity. Nature, combined with science, has gifted us these elixirs that promise beauty and healthy skin care. Choose wisely and let your skin experience nature's magic.

    How Do You Choose the Best Natural Face Serums?

    Choosing the best natural skin serum requires a proper understanding of ingredients, considering individual skin needs, and being aware of brand ethics. It's not just about picking up the most popular bottle but finding the elixir that aligns with your skin's unique narrative.

    • Natural ingredients: A natural face serum should have ingredients primarily sourced from nature. Look for botanical extracts, essential oils, and other plant-derived ingredients. Avoid serums that list synthetic or harsh chemicals, especially towards the beginning of the ingredients list.
    • Understand your skin suitability: Every serum is different and a single serum can never be suitable for every skin type. Determine whether your skin is oily, dry, combination, sensitive, or normal. Then, pick a serum that addresses the unique needs and concerns of your skin type.
    • Brand transparency: Ethical brands are usually transparent about their sourcing, manufacturing processes, and ingredient lists. It's crucial to choose brands that prioritize transparency, ensuring what you apply to your skin is pure and trustworthy.
    • Eco-friendliness: A genuinely natural serum would be environmentally conscious. Look for packaging that's recyclable or biodegradable, and brands that have sustainable sourcing practices.
    • Reviews and Recommendations: Look for trusted user reviews and suggestions from experts who can provide genuine insights. 

    The right natural face serum should align with your skin type. Taking some time and putting in a little extra effort will help you find the best natural serum that enhances your beauty and nourishes your skin at the same time.

    How Do You Use a Natural Face Serum?

    A natural face serum can actually change your entire skincare routine. Here are the steps to guide you to the right path of finding the ideal potion.

    • Your face should be dirt-free: Before applying your serum, ensure your face is cleansed and free of dirt or makeup. A clean face will allow the serum to penetrate deeply and work effectively.
    • A few drops go a long way: Serums are concentrated; hence, a little goes a long way. Depending on its consistency, 2-3 drops or a small pea-sized amount should suffice.
    • Gently pat: Instead of vigorously rubbing, gently pat the serum onto your face. This technique ensures better absorption and is gentler on the skin.
    • Sequence matters: For a multi-step skincare routine, serum must be applied once you have applied toner on a thoroughly cleaned face; but before moisturizing. Why so? This order ensures that the serum's active ingredients penetrate deeply, while the moisturizer seals in the hydration.
    • Wait before layering: After applying your serum, wait for a few minutes before moving on to the next step in your skincare routine. This pause allows the serum to be fully absorbed.

     A natural serum for skin comes with profound benefits. By following these steps, you ensure your skin fully imbibes its goodness, leading to radiant, healthy skin.

    Benefits of Using a Natural Face Serum

    Natural face serums have become a staple in skincare routines and for a good reason. These potent elixirs come packed with nature's best to bless the skin with a plethora of benefits.

    • Even tone: The antioxidants present in natural serums work like magic to diminish dark spots and tan, promising you a uniform and even skin tone.
    • Clear skin: Say goodbye to congestion and unwelcome breakouts. Exfoliating serums gently remove impurities, ensuring a clear and refreshed face.
    • Youthful glow: Antioxidants like vitamin C and vitamin E combat age spots and dullness, bringing forth a youthful luminosity to the skin.
    • Hydration: Ingredients like cellular extracts combined with rainwater and glycerine ensure your skin remains hydrated, plump, and soft to the touch.
    • Smooth complexion: The wonders of hydroxy acids, including AHAs and BHAs, gently exfoliate the skin, refining its texture for a silky-smooth finish.
    • Strong barrier: Natural peptides in serums not only repair existing damage but also strengthen the skin's barrier, making it resilient against external stressors.
    • Pore care: Thanks to AHAs and BHAs, your pores get the attention they deserve, refining and improving their overall appearance.

    In the world of skincare, organic face serums stand as unparalleled champions. With each drop, they deliver nature's goodness, ensuring your skin feels and looks its absolute best.

    Why Should You Switch to a Natural Face Serum?

    As you opt for all things natural in various aspects of your life, making the switch to natural face serums seems like the next logical step. So, here are some of the valid reasons why switching to organic skin serum for the face is a good decision.

    • No additives: Natural serums have no synthetic additives. So your skin is getting the utmost organic care. 
    • Gentle yet powerful: While being gentle on the skin, natural serums bring forth potent benefits due to the pure, concentrated ingredients they contain.
    • Kind to the planet: Switching to natural serums not only benefits your skin but also the environment. Sustainable sourcing and eco-friendly packaging are often the ethos of brands offering natural products.
    • No irritation: Natural skin serums are free from artificial fragrances and chemicals. Therefore, there is little chance of allergic reactions or skin sensitivities.
    • Ethical beauty: Many natural serum brands are cruelty-free. So your beauty routine doesn't come at the cost of another being's welfare.
    • Nutrient-rich indulgence: Gift your skin a nutrient-packed treat with natural face serums since these are enriched with vitamins, antioxidants, and essential oils. 

    Making the switch to natural face serums is akin to choosing a path of conscious beauty. It's about nurturing your skin with the purest of ingredients while being kind to our planet and its inhabitants. A win-win for all!

    Your skin deserves the utmost care. In this vast landscape of skincare products, the best natural face serums have shone through as authentic treasures. The serums we have mentioned here encapsulate the pure essence of nature, ready to bless your skin with its potent goodness. Choosing a natural path for skincare is not just an environment-friendly option but a best friend for your skin. So, next time your skin seeks rejuvenation, you know the best picks to turn to.

    Contributor: Dr. Zeeshan Afzal, MD, Welzo Medical Officer

    FAQ's

    How long does serum last on the face?
    Serums typically stay on the face until washed off, providing sustained benefits throughout the day or night.
    How long does it take to see results from using a natural face serum?
    Results can vary, but most people notice visible improvements within 4-6 weeks of consistent use.
    Should I use face serum every day?
    Yes, for optimal results, it's recommended to use face serum daily, either in the morning or evening.
    Can natural face serums replace my moisturizer?
    While serums provide intense hydration, it's best to follow up with a moisturizer to lock in moisture and provide an added protective barrier.
    Does face serum have any side effects?
    Natural face serums usually have fewer side effects than synthetic ones. However, always patch-test before full application to ensure no allergic reactions.
    How do you use serum as part of a skincare routine?
    Clean your skin, apply toner, and add a few drops of serum. Apply a suitable moisturizer and sunscreen if you are going out during the daytime.
    Are natural face serums safe for sensitive skin?
    Most natural face serums are gentle and suitable for sensitive skin. Still, for extra-sensitive skin, try a patch test first.
    Are natural face serums cruelty-free and eco-friendly?
    Many natural face serums are cruelty-free and use eco-friendly packaging. Still, it is better to check the brand's details to be sure.

    Why Trust Pinkvilla

    Anoushka, our in-house skincare expert has penned down the topmost face serums after in-depth research. She has used both synthetic serums and natural ones for a better understanding and finally reached the decision that natural face serums are the best. Enriched with all-botanical ingredients, the natural face serums listed here can keep your skin nourished and radiant at the same time. 

    Our product experts study the specifications of every product we suggest and try them out to bring what’s proven to be worthy of your money, time, and energy. We also have subject matter experts from various fields like Fashion, Skincare, Haircare, Home Decor, and Health & Fitness onboard to make sure our suggestions are credible and trustworthy. You can trust Select to be your faithful shopping guide for all the right reasons!

    Author BIO
    reviewer
    Anoushka Sinha
    Skincare Coach & Writer

    Anoushka is certified in Professional Skincare and is a Mass Media (Journalism) graduate from Mumbai University. As a More