14 Best Products for Blonde Hair to Keep It Healthy And Vibrant

Written by Alvira Dsouza, Hair Expert
Updated on Feb 08, 2024
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The products curated for this article are independently chosen by the editorial team. If you make a purchase through the links mentioned below, we may receive a commission. Check out our product research & curation process

The idea of blonde hair sounds super fun, stylish, and full of confidence, whether you were born with it, or you dyed your way to being a blonde bombshell, however, it’s not all fun and games when it comes to their maintenance. Beautiful blonde tresses require time, money, energy, and effort, or else they end up looking like a yellow-hued straw. Based on our observations, if you don't give your hair the care and attention it deserves with the help of the best products for blonde hair, you may end up with brassiness and breakage. Apart from this, your hair can become prone to dryness, frizz, dullness, color fading, and damage, among other hair concerns. And we are sure nobody wants that.

The solution lies in investing in haircare products specifically formulated to meet the needs and requirements of blonde hair. From hair lighteners and purple shampoos to color-preserving conditioners and nourishing hair masks, you can easily incorporate them into your hair care routine for healthier, happier, shinier, and more blonde hair. With the help of these products, you can infuse a new life and radiance into your otherwise dull and lifeless locks while removing any yellow tones or brassy hues.

Through our trial and error, we discovered the best blonde hair products just for you that will give your tresses the optimal care they need. Read ahead to learn more about our curated selection of the 13 best hair products for blondes and get ready to shine like never before!

14 Best Products for Blonde Hair

Nothing comes close to the soothing and effective formulation of Kerastase. This lightweight shampoo is suitable for all hair types. It nourishes each hair strand, deeply cleanses the scalp, and adds a beautiful sheen to blonde hair. It revives your tresses, strengthens the mane, and retains moisture. The hyaluronic acid ingredient ensures the moisture doesn't evaporate and gives your hair the vital minerals it requires. An Amazon user mentioned that she enjoys the fragrance and the way her hair feels.

Pros
  • Soothing fragrance
  • Soft texture
  • Suitable for all hair types
  • Strengthens the strands
Cons
  • Expensive
  • Best Vegan Formula

    BOLD UNIQ Purple Hair Mask

    BOLD UNIQ Purple Hair Mask
  • A hair mask is possibly the best product for blonde hair, and you must try out this purple hair mask from BOLD UNIQ. It combines the goodness of purple pigments and the nourishment of a deep conditioning treatment into one very effective hair mask for blonde hair. It is an ideal match for all shades of blonde hair, from platinum to dark blonde. Enriched with soy protein, vitamin B5, and high-quality plant oils, this mask effectively neutralizes the brassy hues to reveal the true blonde tone and also improves overall hair health. Drawing from our experience, you can begin to see results from the very first use.

    Pros
    • Nourishes dry and damaged hair
    • Adds softness
    • Smells nice
    • Makes hair shiny
    • Vegan
    • Cruelty-free 
    Cons
    • May leave a tint on lighter shades
  • Best for Natural-looking Color

    Sun Bum Blonde Hair Lightener

    Sun Bum Blonde Hair Lightener
  • Sun Bum, beaches, and blonde hair have always gone hand in hand. So, if you feel like lightening up your tresses for the perfect sun-kissed look, grab this blonde hair lightener without thinking twice. A perfect partner for your beach trips during summer, this heat-activated lightener amplifies the effect of the sun to give you very subtle, natural-looking tones and highlights. It comes in handy when you want to refresh your blonde color and make it come alive without a trip to the salon. As indicated by our tests, it may leave some brassy tones but that can easily be remedied with a purple shampoo.

    Pros
    • Amazing scent
    • Dries quickly
    • Ideal for creating highlights
    • Makes hair manageable 
    • Can be used on natural & color-treated hair
    • Ideal for blonde to medium brown hair
    • Cruelty-free 
    Cons
    • May feel slightly drying
  • Best for Lightening

    John Frieda Go Blonder Lightening Spray

    John Frieda Go Blonder Lightening Spray
  • The John Frieda Sheer Blonde Lightening Spray is a must-have in your hair care and styling kit if you want professional results from the comfort of your home. It is a heat-activated hair lightener that brightens blonde hair and lightens it up to two shades. Best used with a blow dryer followed by a straightener or curling iron, it can be used with both natural and color-treated blonde hair. It works as a holy grail for many, considering how it gives even-looking results. Our team discovered through using this product that it takes a few uses to show effects.

    Pros
    • Smells nice
    • Adds shine
    • Makes hair softer
    • Natural-looking results
    • Adds more dimension to highlights
    • Cruelty-free
    Cons
    • Not suitable for bleached hair and sensitive scalp
  • Best Versatile

    OGX Color Care Impecca-Blonde Purple Toning Drops

     OGX Color Care Impecca-Blonde Purple Toning Drops
  • It is neither a shampoo, nor a conditioner, but it is one of the best hair products for blondes, a true lifesaver and money saver. Now you don't need to buy separate purple-pigmented hair products, all thanks to this purple toner. Add a few drops to your color-protectant shampoo, conditioner, hair mask, or leave-in treatment, and banish the brassiness for good. Infused with purple fig, iris, and keratin, it also offers a slight conditioning effect and revives your dull tresses by enhancing the cool tone of your blonde hair.

    Pros
    • Easy to use
    • Nice scent
    • Doesn't stain hands
    • Little goes a long way
    • Makes hair soft and shiny
    • Value for money
    Cons
    • Results are slow
  • Best in Budget

    BELLISO Purple Hair Mask

     BELLISO Purple Hair Mask
  • Get your blonde hair to look more icy than brassy with the help of this BELLISO Purple Hair Mask. True to its claims, it is an advanced mask that works for natural, bleached, highlighted, and color-treated blonde hair. It does a great job and brings dull and lifeless locks back to life. Enriched with aloe vera, chamomile, jojoba oil, rosemary, and argan oil, it goes the extra mile to hydrate and nourish your tresses. After putting it to the test, we can say that it infuses more shine, definition, and body into your hair so that you can have the best blonde hair ever.

    Pros
    • Tones down yellow and orange tones
    • Budget-friendly 
    • Good value for money
    • Makes hair silky soft
    • Smells nice
    • Gives smooth hair
    • Cruelty-free  
    Cons
    • May stain if left on for long
  • Best for Damaged Hair

    Olaplex No. 4P Blonde Enhancer Toning Shampoo

    Olaplex No. 4P Blonde Enhancer Toning Shampoo
  • Now you can tone your blonde hair and repair all the damage with just one product. This purple shampoo allows you to get the best of both worlds. It effectively neutralizes the unwanted yellow and brassy hues while boosting the vibrancy of your blonde hair. And let's not forget about the patented bond repair technology of Olaplex. It penetrates the inside layers of your hair strands and repairs the damaged hair bonds to reveal smoother, softer, shinier, and healthier hair from the roots to the tips. Based on our firsthand experience, we can say it is the best shampoo for blonde hair, especially if you have dry, damaged, overprocessed, or bleached hair.

    Pros
    • Highly concentrated
    • Sulfate-free formula
    • Makes hair stronger
    • Hydrates and moisturizes
    • Lathers well and easily
    • Makes hair healthy
    Cons
    • Pricey 
  • Best for Soft Hair

    Not Your Mother's Blonde Moment Purple Shampoo and Conditioner

    Not Your Mother's Blonde Moment Purple Shampoo and Conditioner
  • A must-have for natural, dyed, balayage, ombre, or highlighted blonde hair, this shampoo and conditioner set works wonders. This duo brightens and strengthens the lightened hair with every wash. The violet pigments effectively neutralize the yellowish hue and brassiness to reveal a brighter and more beautiful blonde. Infused with quinoa protein, they come with bond repair technology, which helps with color retention as well as repairing hair damage, making them the best shampoo and conditioner for blonde hair.

    Pros
    • Pleasant scent
    • Nice smell
    • Adds a phenomenal shine
    • Prevents hair from turning brassy
    • Sulfate-free
    • Makes hair super soft
    • Value for money
    Cons
    • May cause dryness for some
  • Best Hair Mask

    Vitamins Hair Cosmetics Keratin Purple & Blue Mask

     Vitamins Hair Cosmetics Keratin Purple & Blue Mask
  • This purple hair mask is a pro at getting rid of yellow, orange, and brassy tones from the very first use. Thanks to its antioxidant-rich formula infused with super nourishing key ingredients like glycerin, rosemary oil, wheat germ oil, argan oil, sage leaf extract, keratin, and vitamin E, it offers adequate nourishment to dry and damaged tresses. It is a one-stop solution for the maintenance of blonde hair, both natural and color-treated. When we trialed this product, we found it to be the ideal addition to your hair care routine to enhance and freshen up your hair in between salon visits.

    Pros
    • Makes hair soft and smooth
    • Adds shine and vibrancy
    • Strengthens hair strands
    • Moisturizing formula
    • Ideal for damaged hair
    • Value for money
    Cons
    • None 
  • Best for Styling

    BOLD UNIQ Purple Toning Spray

     BOLD UNIQ Purple Toning Spray
  • Toners are a must-have for those with blonde hair as they neutralize the brassy tones. And now you can take toning to the next level with this Purple Toning Spray. Just spray, style, and be on your way. You can target the affected areas or spray it all over your hair to freshen up the blonde. That's not all! Apart from taming the brassiness, this spray also tames the frizzy and unruly hair to leave you with salon-like styled hair in a few easy steps. After conducting experiments with it, we can say that it is one of the best products for blonde hair but has a learning curve, but once you have mastered its use for your hair, you are in for a treat. 

    Pros
    • Easy to use
    • Doesn’t damage hair
    • Removes brassy tones quickly
    • Makes hair soft and smooth
    • Non-greasy
    • Sulfate-free 
    Cons
    • May make hair feel sticky
  • Best for Lighter Tones

    milk_shake Icy Blond Shampoo

    milk_shake Icy Blond Shampoo
  • The milk_shake Icy Blond Shampoo is trending on TikTok and there's a reason for it (maybe more than one reason!). It is touted to be one of the best shampoos for blonde hair. After all, everything from its packaging to performance exudes a luxe quality. Specially formulated for ash-toned and very light blonde hair, it comes with black pigment instead of purple, which neutralizes and counteracts all the brassy tones quite effectively. Its invigorating scent and creamy formula ensure a salon-like experience with salon-like results, making it effective for silver hair as well. Through our practical knowledge, we suggest using it with your regular shampoo for the best results.

    Pros
    • Conditioning formula
    • Extends life of hair color
    • Non-drying
    • Makes hair soft
    • Adds shine
    • Makes hair vibrant
    Cons
    • May cause dryness for some
  • amika Bust Your Brass Cool Blonde Repair Conditioner

    amika Bust Your Brass Cool Blonde Repair Conditioner
  • Recommended by hairdressers and loved by beauty enthusiasts, this is the best conditioner for blonde hair that is dry and damaged. It comes packed with bond repair technology, and active ingredients like purple pigments, quinoa protein, and plant butters. This combination of ingredients in an incredible formulation works together to repair hair damage from within and strengthen strands while also neutralizing unwanted brassiness. Our investigation demonstrated that when used with other products from the same line, this purple conditioner yields better results. 

    Pros
    • Nice scent
    • Reduces hair breakage
    • Makes hair soft and smooth
    • Adds shine
    • Improves vibrancy of color
    • Value for money 
    Cons
    • May not feel moisturizing enough for very dry hair
  • REDKEN Color Extend Blondage Shampoo and Conditioner

    REDKEN Color Extend Blondage Shampoo and Conditioner
  • Let your search for the best shampoo for dyed blonde hair end here with this shampoo and conditioner set from Redken. It is your ticket to making your blonde hair feel and look great again. From the very first use, you will be able to observe professional-looking results. This duo is a holy grail for color and chemically-treated hair. They neutralize brassy tones, extend the life of your hair color, and keep it looking more vibrant than ever in between salon visits. Because of their high-quality ingredients and incredible formula, you can expect revitalized and rejuvenated hair with every use.  

    Pros
    • Pleasant scent
    • Makes hair soft and smooth
    • Adds shine
    • Nourishing formula
    • Strengthens hair strands
    • Improves overall hair health
    Cons
    • May leave slight stains
  • Oribe Bright Blonde Sun Lightening Mist

     Oribe Bright Blonde Sun Lightening Mist
  • With its invigorating scent and incredibly lightweight formula, the Oribe Bright Blonde Sun Lightening Mist is bound to win your heart. It lightens and brightens the strands to bring out the true blonde hue of your hair. It adds an illuminating shine that makes this spray worth every penny. Enriched with concentrated lemon extract, papaya, hibiscus, gardenia, aloe vera, and coconut water, this spray not only nourishes your hair from the roots to the tips but also protects against free radical damage. Our findings show that it is meant to be used on natural, dyed, highlighted, or bleached blonde hair. It may not work on brown hair. 

    Pros
    • Brightens hair instantly
    • Fine, saturating mist
    • Nice scent
    • Non-drying
    • Adds lift to roots
    • Non-sticky 
    • Travel-friendly 
    Cons
    • Expensive 

    How to Choose the Best Products for Blonde Hair?

    Your hair deserves the best care, and if you have blonde hair, you might have to take a few extra steps towards its care and maintenance. You must invest only in the best products for blonde hair to make sure the color, vibrancy, and overall health of your blonde locks remain well-maintained. While navigating the sea of products may feel overwhelming and somewhat daunting, we are here to help. Following are some factors that you must carefully consider to find the ideal products for your blonde hair:

    Hair and Scalp Type 

    Consider your hair type, whether you have normal, dry, or oily hair type. You should also consider whether you have a dry, normal, or oily scalp. Sometimes, you can have a combo of the two where you have an oily scalp and dry ends and vice versa. Determining both your hair and scalp type will help you figure out your hair needs and choose the ideal product.

    Hair Texture

    You must consider whether you have straight, wavy, curly, coily, or kinky hair. This is because different hair textures have different requirements. For instance, curly hair needs more nourishing and moisturizing products while straight hair requires volumizing products. 

    Formula

    Look for a non-comedogenic and non-drying formula specifically formulated for colored hair. Moreover, you must look for some kind of pigment to help neutralize the yellowish and brassy tones. It can be blue, purple, or silver pigment.

    Ingredients

    Read the product label carefully and make sure there are no allergens or irritants. Avoid alcohol and sodium chloride. Instead, you must look for ingredients with conditioning benefits, like argan oil, keratin, plant protein, fatty acids, avocado, coconut milk, amino acids, shea butter, peptides, vitamin E, panthenol, egg protein, biotin, and other hair oils, to name a few.

    Other Features

    Make sure the products you want, whether a lightener or a shampoo, are non-drying and don't strip your scalp and hair of natural oils. The tinted products should not stain your clothes, skin, or other surfaces in the bathroom. Look for blonde hair products that offer to add more dimension and definition to your blonde hair. This will keep your color fresh in between salon visits.

    Recommendations

    If you feel confused despite it all, ask for recommendations from a professional hair stylist or hairdresser. They will be able to give you personalized product recommendations based on your individual hair needs.

    Customer Reviews

    Don't forget to read the customer reviews and feedback on various online shopping platforms. You should also go through the reviews on different hair blogs dedicated to the care and maintenance of blonde hair. This will help you gain insights into the real-life performance of the blonde hair products you have been eyeing.

    How to Take Care of Blonde Hair ?

    Whether you are a natural blonde or someone who has achieved hair color through the lightening of strands, one thing stands true—they need special care and attention. Here are some tips that will help you take care of your blonde hair with ease:

    • Use hair products that are specifically formulated for color-treated hair. Opt for sulfate-free shampoos. This is because sulfates like Sodium Lauryl Sulfate (SLS) and Sodium Laureth Sulfate (SLES) can strip your hair of its natural oils and wash off your hair color. They can also impact the vibrancy of the blonde shades of your hair.
    • Wash your hair only when you need to. Frequent washing can impact your hair color and cause your blonde tresses to become dry and dull.
    • Use lukewarm water to wash your hair. Avoid hot water as it can cause damage.
    • Protect your hair against the sun and UV rays as overexposure to UV rays can turn your blonde hair brassy. Wear a hat when you step out. Apply a leave-in conditioner with SPF or use a hair sunscreen.
    • Don't forget to deep condition at least once a week to restore your hair's shine and health.
    • Avoid the overuse of heat styling tools. Never use curling irons, flat irons, or blow dryers on dripping wet hair. Always use a heat protectant before heat styling.
    • Invest in a purple shampoo and conditioner, whether you have baby blonde or honey blonde hair. As long as you have blonde hair color, whether natural or color-treated, this will be your lifesaver. It will help neutralize the warm tones of yellow, orange, or brassy tones to reveal vibrant-looking blonde locks. 
    • Keep a hair lightener handy to refresh your tresses between salon appointments.
    • It is best to avoid chlorinated and salt water. If you want to go for a swim in a pool, wear a swim cap to protect your hair. After swimming, make it a point to rinse your hair thoroughly with clean water and use a hair conditioner.
    • Give your hair some time between treatments to prevent overprocessing, which can cause hair weakening and damage.
    • Invest in bond repair haircare products like Olaplex, K18, and Redken to repair damaged and over-processed hair. This is especially a must-have for those with bleach-blonde and platinum-blonde hair.

    Conclusion

    Different hair types and textures have different needs, but so do different hair colors. What may work for brown or black hair may not work for blonde hair, which is why you must invest in the best products for blonde hair that will tone, condition, add shine, and revive your lifeless and brassy blonde tresses. From shampoos and conditioners to hair masks and lighteners, we have covered a wide range of top-rated products that will transform your hair routine for the better. With the help of these products, you can expect to repair hair damage, strengthen hair follicles and strands, maintain your hair color, remove brassy tones, and improve the overall health of your hair. 

    FAQ's

    What products should I use for blonde hair?
    A purple shampoo is a must-have for blonde hair. You can also invest in a purple hair mask that not only nourishes your hair from the root to the tip but also helps get rid of the brassiness.
    How often should blondes use purple shampoo?
    Blondes should use purple shampoo when their hair turns a brassy hue. It can be anywhere from 1 to 3 days per week. It will also depend on the amount of brassiness in your hair and how much time it will take to remove that.
    Can I use regular shampoo on blonde hair?
    You can use regular shampoo on blonde hair but it won’t be the ideal choice. It is best to use shampoos specifically formulated for the care and maintenance of blonde hair.

    Why Trust Pinkvilla

    Alvira, the author, is a certified hair expert who is always on the lookout for hair care products that work the best for your hair. She curated this list keeping in mind the struggles of blonde hair. She individually tested each product with our team of experts and went through hundreds of customer reviews to bring you her top recommendations for the best products for blonde hair.

    Our product experts study the specifications of every product we suggest and try them out to bring what’s proven to be worthy of your money, time, and energy. We also have subject matter experts from various fields like Fashion, Skincare, Haircare, Home Decor, and Health & Fitness onboard to make sure our suggestions are credible and trustworthy. You can trust Select to be your faithful shopping guide for all the right reasons!

    Author BIO
    reviewer
    Alvira Dsouza
    Hair Expert

    With a keen eye for detail and a passion for hairstyling, Alvira is a certified Hair Expert who brings the latest tre More