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BTS' Jungkook makes ARMY 'proud' with new step in solo career as brand gets global trademark approval; know more
BTS’ Jungkook has officially secured a global trademark for his personal brand logo, marking a major milestone in his career. ARMYs are thrilled and cheering for the GOLDEN star.
Building a name takes effort. Building a brand takes vision. In K-pop, many idols rise to fame. Few build something personal, lasting, and iconic. BTS' Jungkook has done just that.
BTS’ youngest member, the Golden Maknae, has reached a new milestone. Jungkook and BIGHIT MUSIC have officially completed the trademark registration for his personal brand logo. The logo, first registered in February 2025, is now legally protected in multiple countries. This isn’t just a win—it’s a statement.
The trademark covers eight major regions: South Korea, the United States, Europe, Brazil, Japan, Mexico, the United Kingdom, and Canada. It’s been registered with the Mexican Trademark Office, the World Intellectual Property Organization (WIPO), the U.S. Patent and Trademark Office (USPTO), and the European Union Intellectual Property Office (EUIPO).
The logo represents more than just a design. It stands for Jungkook’s journey—his growth, evolution, and timeless appeal. A personal identity, beyond BTS.
Right now, Jungkook is serving in the South Korean military. He’s stationed at the 5th Infantry Division Recruit Training Center in Yeoncheon, Gyeonggi-do, alongside fellow member Jimin. Both are expected to be discharged on June 11, 2025, just a day after RM and V.
With his brand protected and future wide open, Jungkook is ready for his next era. And fans around the world are ready to follow—brand, logo, and all.
Fans were quick to react online. On X (formerly Twitter), excitement exploded. “Just in time for his comeback,” one fan wrote. “He is a king,” another added. Someone even joked, “Good luck, wallets!”
Another fan comments, "Jungkook’s brand keeps growing and shining! So proud to see him making big moves for his future solo journey. The sky’s the limit for you, Jungkook." Another shares, 'Oh, I thought it was by itself alone, not with that crappy company who have been treating him so badly these years. He deserves better and freedom."
This moment marks a shift. Jungkook isn’t just a performer. He’s now a global brand. A name with legal recognition. A vision with power.
Jungkook has long been making global waves. His star power has never dimmed. Now, his personal brand cements that legacy.
The move opens doors for future merchandise, brand projects, and global campaigns under his name. It’s a smart, strategic step—and a meaningful one for fans who’ve watched him grow.
What Does a Personal Brand Logo Mean?
A personal brand logo is more than just a design. It’s a visual signature—crafted to reflect who you are, what you represent, and where you're headed. For an artist, it becomes a mark of individuality. It separates your journey from your group identity, allowing your solo voice to stand tall.
In BTS' Jungkook’s case, it’s not just a logo. It’s a symbol of growth, purpose, and his evolution as a global icon.
